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HometechnologyThe 5 best and Free WordPress templates for online stores 2023

The 5 best and Free WordPress templates for online stores 2023

The world of eCommerce continues to expand, highlighting how important it is to have an attractive and functional online store. Enhancing a store’s visual appeal and functionality can have an important impact on sales and consumer engagement. With its wide range of online store-specific templates, WordPress is a flexible platform that allows users create a beautiful online store without requiring a lot of coding expertise.

The famous WordPress platform is one of the best solutions for building successful and advanced online stores, and using WordPress templates for online stores is considered one of the essential elements for the success of your online store.

I will talk about the 5 best and Free WordPress templates for online stores using WordPress, I will highlight the features of each template, and the most important criteria that you must know before choosing the template that suits your needs and goals.

What is a template in WordPress?

A WordPress theme is a pre-made design that defines how your site’s content will be displayed online. It is considered the front end of the site and determines the design and general appearance of the site and the various pages, articles and sections on your site and allows customization of the site.

The importance of the template lies in creating menus, page shapes, buttons, color and font formats, and many other characteristics related to design. The template contributes to giving the site a specific and unified appearance and visual experience for users. The template helps arrange and organize the content on the site. For example, the template determines how articles, pages, posts, and comments are displayed.

You can customize templates according to your own needs by modifying the design, adding other components, modifying colors and fonts, arranging elements according to your visual identity, etc. You can choose from thousands of templates, and WordPress comes with a set of default templates that you can use as a starting point for your site, shape the site’s appearance, and determine the method. Display content, and also allows you to install and use custom templates developed by external designers.

Role of WordPress Templates in Creating Online Stores

Online retailers depend primarily on WordPress designs, which offer plenty of advantages to store owners. These themes provide an affordable option, design flexibility, and compatibility with a range of eCommerce plugins.

With pre-designed layouts and customization possibilities to suit different kinds of companies, WordPress templates simplify the process of creating websites. They provide simple connection with eCommerce features and ensure a polished and professional appearance.

A number of factors must be considered while choosing the best WordPress template, such as responsiveness, SEO friendliness, customization possibilities, and design. A carefully selected template fits the functional needs of an online store and is consistent with the company image.

The 5 best and Free WordPress templates for online stores

1. Neve template

Neve mold

The Neve template is considered one of the most popular and distinctive free WordPress templates. It is suitable for blogs, companies, small businesses, and e-stores. Neve is characterized by a modern and fast design. It is built using the latest development technologies to achieve maximum performance and an excellent user experience on various devices and screens. It is characterized by a set of features that make it an ideal choice. To create outstanding websites.

Combining high performance, easy customization, and integration with e-commerce, the Neve template is not limited to just static pages, it can also be used To build distinguished online stores, as it easily integrates with the WooCommerce platform to create an online store with an amazing design and a unique shopping experience.

The most prominent features of the Neve template are:

  • Responsive design makes your content appear perfectly on all devices, be it smartphones, tablets or desktops.
  • Speed ​​and high performance, as it can withstand a lot of pressure and has a fast loading time.
  • Flexibility in customization, as the Neve template provides advanced customization options and offers an easy-to-use customization interface that allows users to modify colors, fonts, page layout, and more elements with ease.
  • It works seamlessly with page builders such as: Beaver, Brizy, and Elementor, helping users create pages without delving into programming skills.

2. Astra template

Features of the Astra template

Astra stands out by its remarkable performance and compact design. This template gives users a strong basis on which they can build their online stores by offering a variety of starter templates that are suitable for eCommerce.

The Astra template provides an easy-to-use control panel that enables you to change colors and fonts, define page layouts, and add elements such as menus, buttons, and sections with ease. Compatible with some popular page builder plugins (Page Builders) such as Elementor and Beaver BuilderAnd others.

Astra template features:

  • Its extremely fast loading speed can reach only half a second, which makes the user experience smooth and comfortable. It improves the site’s ranking in search engines and increases the site’s access rate.
  • Supports various WordPress plugins such as WooCommerce
  •  It provides an easy-to-use interface that enables you to easily customize the appearance, as you can change colors and fonts, and choose page and section layouts directly from the control panel.
  • Compatible with search engines, the sequence and ease of the template’s design and structure helps in presenting more relevant results to the user.
  •  Includes options for easy integration with email and social media services, allowing you to build a following and stay in touch with your audience.

Read this article : WooCommerce vs Shopify

3.OceanWP template

OceanWP template

The flexible WordPress template OceanWP is well-known for its flexibility and compatibility with well-known page builders. Many online store owners choose it because of its many features, which fulfill a wide range of eCommerce requirements.

It features a responsive design, which means it adapts to all screen sizes, including desktops, tablets, and smartphones. It is also compatible with many popular plugins, such as Elementor and Beaver Builder.

Versatility and Flexibility

  • Extensive customization possibilities
  • Seamless eCommerce integration

OceanWP Features:

  • Responsive design and easy to use even for beginners.
  • Available for free, you can use OceanWP for free and without any restrictions.
  • OceanWP can be used to create any type of website, including blogs, business websites, and online stores.
  • Easy to use and modify
  • Fast and lightweight
  • Supports a wide range of customization options

4.Hestia template

file kczQb8YZ9D

Because of its beautiful design elements and capacity to work with well-known page builders, Hestia is a highly recommended choice for building visually appealing and easily customizable websites.

Stylish Design Elements

  • Modern and stylish appearance
  • Compatible with various page builders

Hestia template features:

  • Responsive design on all devices.
  • Easy to use, customizable, fast and lightweight which helps you improve the performance of your website.
  • It includes many important features for creating an online store, such as displaying products in different forms, creating  dedicated pages for offers and discounts, product pages, shopping carts, the checkout page, and many additional options such as add-ons for displaying featured products, offering promotions, and configuring shipping and tax options.
  •  It allows users to easily customize the look and feel of their store. Colors, fonts, backgrounds, and page layouts can be controlled using an easy-to-use control interface.
  • Supports WooCommerce plugin

5.Storefront template

storefront pro for wordpress e commerce

A well-liked WordPress theme called Storefront is known for its ease of use and flawless WooCommerce integration. It’s a great option for many kinds of online companies because of its simple style and features that can be customized.

Features and Advantages

  • User-friendly interface
  • Extensive customization options
  • Seamless integration with WooCommerce
  • A powerful, easy-to-use user interface that makes it easy to create and edit online store pages.
  • A variety of customizable options that help you create an online store that meets your specific needs.
  • Strong e-commerce support and offers many features such as shopping cart, checkout, and shipping.
  • Integrates with many popular plugins
  • It has ongoing support from the Elegant Themes team, which means you’ll get new updates and technical support when needed.


In conclusion, WordPress templates offer an excellent foundation for creating online stores. Each of the discussed templates—Storefront, Astra, OceanWP, Hestia, and Neve—presents unique features and advantages catering to different business requirements. Choosing the right template involves considering factors such as design, customization options, responsiveness, and compatibility with eCommerce plugins.




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